How and When to Use a Wildcard

Most of the time, you don't need to use a wildcard :)

For example, if you're sending visitors to:, then you would just include in the Funnel Steps of your Deadline Funnel campaign.
But if you want to display a timer on an entire category of your website, for example, then you could add this as your funnel step URL in Deadline Funnel:
And the wildcard (asterisk) at the end of that funnel step URL tells Deadline Funnel to display the timer on any matching pages:
It is interpreted as, "all URLs that start with should be treated the same in this funnel step".
If you have any questions, please let us know at or through live chat on
Did this answer your question? Thanks for the feedback There was a problem submitting your feedback. Please try again later.

Still need help? Contact Us Contact Us