How to Integrate Deadline Funnel with EverWebinar

Note: Please watch this training about integrating automated webinars into your marketing funnel first.

How to integrate Deadline Funnel with EverWebinar (EW) and Your Email Software Provider (ESP):

Which method you'll choose will depend on which email software you are using because EverWebinar doesn't integrate with every system in the same way.

Using the Deadline Funnel API Integration:

To use the Deadline Funnel API integration, you must be using an ESP that EverWebinar integrates with via API, as well.

If you use ActiveCampaign, ConvertKit, Drip, Ontraport, or InfusionSoft this gives you the most flexibility because EverWebinar can send a trigger to your email system to apply a tag to the lead's record when they attend or miss the "live" webinar. Said another way, these are currently the email software systems that BOTH Deadline Funnel and EverWebinar integrate with via API--and that give you the most flexibility.

If you are not using the Deadline Funnel API:

If you are NOT using one of the email systems above, then you'll need to set up your webinar registration options so that all of the choices are on the same day. For example, you could have your registration set up for 3 possible times today (the day they register) or 3 possible times tomorrow... but NOT both. 

Doing this keeps the number of days between the registration event and the deadline for your promotion a specific number of days.

In some cases this might not be ideal for what you had planned, but it's required in order to synchronize the follow-up email timing and the Deadline Funnel tracking - since EverWebinar can't tell your email system to apply a tag.

Using Deadline Funnel with EverWebinar and MailChimp:

If you use MailChimp we recommend that you use our existing API integration between Deadline Funnel and MailChimp.

(Note, you also have the option to choose the Optin Integration method described below if you encounter any issues or if you just prefer it.)

Using the Deadline Funnel Optin Integration:

For any and all other email software systems we recommend using our Optin Integration method.

Currently, the Optin Integration method requires that you set up your registration in a landing page builder such as WordPress, ClickFunnels, or LeadPages (but it could be any HTML builder).

Click the link above that corresponds to your email software to dive deeper into exactly how to integrate EverWebinar, Deadline Funnel, and your email software.

If you have any questions, please let us know at

Still need help? Contact Us Contact Us