How to Integrate Deadline Funnel with EverWebinar

Note: Please watch this training about integrating automated webinars into your marketing funnel first.

How to integrate Deadline Funnel with EverWebinar (EW) and Your Email Software Provider (ESP):

Which method you'll choose will depend on which email software you are using because EverWebinar doesn't integrate with every system in the same way.

Using the Deadline Funnel API Integration:

To use the Deadline Funnel API integration, you must be using an ESP that EverWebinar integrates with via API, as well.

If you use ActiveCampaign, ConvertKit, Drip, Ontraport, or InfusionSoft this gives you the most flexibility because EverWebinar can send a trigger to your email system to apply a tag to the lead's record when they attend or miss the "live" webinar. Said another way, these are currently the email software systems that BOTH Deadline Funnel and EverWebinar integrate with via API--and that give you the most flexibility.

If you are not using the Deadline Funnel API:

If you are NOT using one of the email systems above, then you'll need to set up your webinar registration options so that all of the choices are on the same day. For example, you could have your registration set up for 3 possible times today (the day they register) or 3 possible times tomorrow... but NOT both. 

Doing this keeps the number of days between the registration event and the deadline for your promotion a specific number of days.

In some cases this might not be ideal for what you had planned, but it's required in order to synchronize the follow-up email timing and the Deadline Funnel tracking - since EverWebinar can't tell your email system to apply a tag.

Using Deadline Funnel with EverWebinar and MailChimp:

If you use MailChimp we recommend that you use our existing API integration between Deadline Funnel and MailChimp.

Using the Deadline Funnel Pixel Trigger:

There are 2 options for integrating Deadline Funnel with EverWebinar using a Page Trigger, one on the Registration Thank You page and one on the actual webinar page.

You can learn more about using Page Triggers here: How to Use Deadline Funnel and EverWebinar with Page Triggers

If you have any questions, please let us know at help@deadlinefunnel.com.

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